One of the most commonly asked questions by marketers online is "How do you drive more quality traffic to my website?" The answer to this question is to make sure you give your website exposure to as many people searching the net as possible. You need to be found, once people searching for your website find it easily the flow of traffic will gradually increase. This can be a very difficult and daunting task to complete. To make things easier for you, break them down into easy to digest strategies. These techniques must be put into place for any website to be an online success. Here you will find 4 common internet marketing techniques that many of todays online marketers use daily to drive a steady stream of targeted traffic to their websites.
1. Search Engine Optimization (SEO)
Search engine optimization is one of the simplest ways to get started. When done right this will dramatically increase the number of visitors you get through you website, given that over 60% of people who are searching for products and services online use search engines to find them. Getting your website ranked high with related keyword and phrases by the search engines will provide you with tons of internet traffic to your website for FREE. Yes thats right.....FREE.
You can also do off page optimization too! This is where you place back links from other related websites back to yours. The more places that your website can be found the better and easier the search engines will find you. When search engines find a link back to your website they regard your site as valuable and this will affect your position in the search listings.
You can also do off page optimization too! This is where you place back links from other related websites back to yours. The more places that your website can be found the better and easier the search engines will find you. When search engines find a link back to your website they regard your site as valuable and this will affect your position in the search listings.
2. Article Writing
One the greatest tools for internet marketing is writing articles. Search engines love them. This is a great way to generate back links to your website and provides high quality, targeted visitors. This method is also an excellent way to gain exposure for your website from your articles hyperlinks.
One the greatest tools for internet marketing is writing articles. Search engines love them. This is a great way to generate back links to your website and provides high quality, targeted visitors. This method is also an excellent way to gain exposure for your website from your articles hyperlinks.
Each short article you write can be passed on to many online publishers giving you more quality back links. Owners of websites, newsletters, directories, forums and blogs can use your articles as content for their own websites, and each article you submit to them will include your author biog information which will have your links to your website included at the bottom. This is counted as SEO. Visitors will read your article and if they enjoyed what you have written they can then decide to find out more about your products or services by clicking the hyperlinks at the bottom of your articles.
3. Pay Per Click Advertising (PPC)
3. Pay Per Click Advertising (PPC)
Search engine providers like Google, Yahoo and Bing (These are the top 3) offer a form of advertising called "Pay Per Click" or PPC. This is a paid for advertising where you bid on your chosen keyword and phrases for top positions in the search results. The higher your bid, the higher your position. This is a quick, all be it, an expensive way to get your site listed at the top of the search engine results. If you can afford to, this method can produce a lot of visitors very quickly. The reason I say this is expensive is because you pay for every click you get on that add. Even if your visitor does not buy. You have to be strong with this, make a budget and stick to it, monitor your account and if you think it's costing too much. Stop! These clicks can add up extremely fast.
4. Affiliate Marketing
Affiliate marketing is a great way to drive visitors to your website without you having to do anything. You can have a team of commission based affiliates who will sell your product for you in return for a slice of the pie; ie, a percentage of the cost of your product or service. If this sounds a bit too much to handle (your product and a team of affiliates) you can have another company manage this for you. You could sign up to places like click bank (if your product is digital). Clickbank marketplace is able to put your product in front of thousands of hungry marketers looking to sell other peoples products online.
Affiliate marketing is a great way to drive visitors to your website without you having to do anything. You can have a team of commission based affiliates who will sell your product for you in return for a slice of the pie; ie, a percentage of the cost of your product or service. If this sounds a bit too much to handle (your product and a team of affiliates) you can have another company manage this for you. You could sign up to places like click bank (if your product is digital). Clickbank marketplace is able to put your product in front of thousands of hungry marketers looking to sell other peoples products online.
Let's Recap
All businesses, whether online or offline would die without visitors. There is just no way they could survive without it. Your website is just the same. Give your website a kick start today and drive as many visitors to your website as you possible can. Sit your self down and draw up a marketing plan. Use the help and tips stated above to get the success you want and deserve. Don't forget these techniques are tried and tested internet marketing methods and they will drive more and more targeted visitors to your site hungry for what you offer.
All businesses, whether online or offline would die without visitors. There is just no way they could survive without it. Your website is just the same. Give your website a kick start today and drive as many visitors to your website as you possible can. Sit your self down and draw up a marketing plan. Use the help and tips stated above to get the success you want and deserve. Don't forget these techniques are tried and tested internet marketing methods and they will drive more and more targeted visitors to your site hungry for what you offer.
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